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Are you heading to Tales of the Cocktail® 2024?
Be sure to check out the following USBG Partner hosted events!
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…and come to USBG-Hosted Thursday Night Toast!Come toast to Tales and the USBG on Thursday, July 25 at Midnight (technically, Friday morning), during our Thursday Night Tradition (TNT)! While this is a member tradition, everyone is welcome to attend! Members will receive a wristband to receive a complimentary Hardhide Strawberry Lemonade provided by Sidewalk Side Spirits to enjoy during the TNT Toast. RSVP is required to receive a wristband. ***Wristbands will be available at the Old Absinthe House (240 Bourbon Street) starting at 11:30 PM on July 25 or you can get your wristband from Tiffany Soles throughout Tales Week. Wristbands will be distributed on a first come, first served basis. *** |
Diageo is speaking at
DBA Live! Trend Forecasting: What’s Next for the Bar Industry
July 22, 2024 | 11:30 am – 12:30 pm
Salon IB, The Ritz-Carlton, New Orleans
DBA Live! Bar Management and Staffing: Recruit and Retain Your Best Local Talent
July 22, 2024 | 1:30 pm – 2:30 pm
Salon IB, The Ritz-Carlton, New Orleans
DBA Live! Cold Brew 101: Solutions for Espresso Martini Serves and Beyond
July 22, 2024 | 3:30 pm – 4:30 pm
Salon IB, The Ritz-Carlton, New Orleans
DBA Live! Smoke and Mirrors: Cocktail Theatre and Creating Memorable Experiences
July 23, 2024 | 11:30 am – 12:30 pm
Salon IB, The Ritz-Carlton, New Orleans
DBA Live! Making Space for Everyone: A Guide to a More Inclusive Community
July 23, 2024 | 1:30 pm – 2:30 pm
Salon IB, The Ritz-Carlton, New Orleans
DBA Live! Why Menus Matter: The Psychology of Menu Design
July 23, 2024 | 3:30 pm – 4:30 pm
Salon IB, The Ritz-Carlton, New Orleans
Modern Bartending Alchemy: Carbonation, Fat-Washing & Acid Correction
July 24, 2024 | 11:30 am – 12:30 pm
Salon IB, The Ritz-Carlton, New Orleans
Crafting Your Personal Brand through Competitions for Career Growth
July 24, 2024 | 1:30 pm – 2:30 pm
Salon IB, The Ritz-Carlton, New Orleans
July 24, 2024 | 3:30 pm – 5:00 pm
Salon IB, The Ritz-Carlton, New Orleans
Advanced Techniques for Sustainable Bars & Restaurants
July 25, 2024 | 11:30 am – 12:30 pm
Salon IB, The Ritz-Carlton, New Orleans
World Class Alumni Networking Mixer- Career Conversations
July 25, 2024 | 2:30 pm – 3:30 pm
Salon IB, The Ritz-Carlton, New Orleans
July 25, 2024 | 3:30 pm – 5:00 pm
Salon IB, The Ritz-Carlton, New Orleans
George Dickel is speaking at
Brand Education + Tasting Room Combo presented by George Dickel
July 22, 2024 | 12:00 pm – 2:00 pm
Gentilly, The Ritz-Carlton, New Orleans
SEEDLIP is speaking at
Guest Shift Sponsored by Seedlip at Peychaud's
July 22, 2024 | 5:00 pm – 7:00 pm
Peychaud's Bar, The Celestine Hotel, 727 Toulouse St. New Orleans, LA 70130
Don Julio is speaking at
Brand Education presented by Don Julio
July 23, 2024 | 10:30 am – 12:30 pm
Esplanade, The Ritz-Carlton, New Orleans
BULLEIT is speaking at
Bulleit Innovation Lab | Presented by Bulleit Frontier Whiskey
July 23, 2024 | 2:30 pm – 4:30 pm
Carrollton, The Ritz-Carlton, New Orleans
July 24, 2024 | 10:00 am – 6:00 pm
HIDE / SEEK, 309 Decatur St, New Orleans, LA 70130
Crown Royal is speaking at
July 23, 2024 | 3:30 pm – 5:30 pm
Gentilly, The Ritz-Carlton, New Orleans
Behind the Blend with Stephen Wilson - Brand Education Session 1
July 23, 2024 | 3:45 pm – 4:30 pm
Gentilly, The Ritz-Carlton, New Orleans
Behind the Blend with Stephen Wilson - Brand Education Session 2
July 23, 2024
4:45 pm – 5:30 pm
Gentilly, The Ritz-Carlton, New Orleans
Johnnie Walker is speaking at
All Day Event presented by Johnnie Walker
July 24, 2024 | 10:00 am – 6:00 pm
Aviation is speaking at
Happy Hour presented by Aviation American Gin
July 24, 2024 | 4:30 pm – 6:30 pm
Campari is speaking at
What’s Cooler than Cool? Cocktails and Temperature Seminar Presented by Campari Academy
July 23, 2024 | 1:30 pm – 2:45 pm
Salon II, The Ritz-Carlton, New Orleans
Ritual Zero Proof is speaking at
No & Low Bar presented by Ritual Zero Proof
July 23, 2024 | 9:00 am – 10:30 am
No & Low Bar, The Ritz-Carlton, New Orleans
Grab & Geaux presented by Ritual Zero Proof
July 23, 2024 | 4:00 pm – 5:30 pm
Grab & Geaux, The Ritz-Carlton, New Orleans
https://talesofthecocktail.org/totc-conference-agenda/
July 24, 2024 | 9:00 am – 10:30 am
No & Low Bar, The Ritz-Carlton, New Orleans
No & Low Bar presented by Ritual Zero Proof
July 25, 2024 | 9:00 am – 10:30 am
No & Low Bar, The Ritz-Carlton, New Orleans
Grab & Geaux presented by Ritual Zero Proof
July 25, 2024 | 1:30 pm – 3:00 pm
Grab & Geaux, The Ritz-Carlton, New Orleans
New Riff Distilling is speaking at
American Single Malt Roundtable Seminar
July 24, 2024 | 2:45 pm – 4:00 pm
Lafayette East, The Ritz-Carlton, New Orleans
Uncle Nearest is speaking at
Fountain Bar presented by Uncle Nearest Premium Whiskey
July 23, 2024 | 9:30 am – 11:00 am
Fountain Bar, The Ritz-Carlton, New Orleans
July 24, 2024
3:00 pm – 5:00 pm
Maypop, 611 O'Keefe Avenue New Orleans, LA 70113